Five Core Capital was founded by Michael Cascone who has spent his entire career leading early stage data, digital media and technology companies.  Five Core Capital partnered with Born to Compete in 2022 and Sports Reports in 2024.

Since 2005, Score Atlanta, led by I.J. Rosenberg, has been hosting, covering and promoting high school sports and events in Georgia and is the leading media firm covering high school sports in the state. It also serves as one of the top sports marketing companies for the  Mercedes-Benz Stadium in Atlanta.

Since 2009, Born to Compete, led by Alex Benson, has been the leading youth and middle school football events, media, and rankings platform in Georgia for football athletes ages 5 through 18.  Born to Compete hosts the largest and most credible Awards Gala for middle school football athletes in the state. 

Since 1992, the Corky Kell + Dave Hunter Classic has hosted an annual series of high school football games at the beginning of the football season broadcasted live on TV. The Classic features many of the state's top teams playing in stadiums around Georgia and culminating in the Mercedes-Benz stadium on the final day.

Since 2011, the Georgia Elite Classic has hosted some of the largest high school football all-star games in the country. The event takes place annually in Georgia in December and features top talent from the state’s high school and middle school programs broadcasted live on TV.